https://wsp.wharton.upenn.edu/
| Content Type | OA ? | PCA ? |
|---|---|---|
| Books (Back List, Front List) | No | Yes |
| Titles start with C (7) | Information |
|---|---|
| Crack the C-Suite Code: How Successful Leaders Make It to the Top |
Author/Editor: CASSANDRA FRANGOS
|
| Crack the C-Suite Code: How Successful Leaders Make It to the Top |
Author/Editor: CASSANDRA FRANGOS
|
| The Customer-Base Audit: The First Step on the Journey to Customer Centricity |
Author/Editor: PETER FADER ,BRUCE HARDIE ,MICHAEL ROSS
|
| Customer Centricity: Focus on the Right Customers for Strategic Advantage |
Author/Editor: PETER FADER
|
| Customer Centricity: Focus on the Right Customers for Strategic Advantage |
Author/Editor: PETER FADER
|
| The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value |
Author/Editor: PETER FADER ,SARAH TOMS
|
| The Customer Centricity Playbook: Implement a Winning Strategy Driven by Customer Lifetime Value |
Author/Editor: PETER FADER ,SARAH TOMS
|